Explainer
Can Brussels stop websites from tricking shoppers into spending more?
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The proposal comes from Brussels, where the Commission has put forward EU-wide rules against dark patterns, the designs that steer shoppers into choices they did not intend.
Brussels
According to RTE, more than 80% of popular e-commerce sites and apps contain manipulative tactics. The draft targets specific practices, such as fake claims that a product is almost sold out.
80%
Under the proposal, cancelling a contract must not be significantly harder than signing up. The Commission estimates savings of up to 13.7 billion euros a year. But not yet: Parliament and the Council of Member States must still deliberate on the text before Brussels can stop the tricks.
€13.7bn
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EU proposes Digital Fairness Act to curb dark patterns, subscription traps and loot boxesRead the article
Based on reports by
- Süddeutsche ZeitungEU Commission wants to make online subscription cancellations easier
- Bloomberg BusinessEU Targets Social Media Addiction and Online 'Dark Patterns'
- HandelsblattConsumer protection: EU Commission wants to make online subscription cancellations easier
- stern.deEU Commission wants to make online subscription cancellations easier
- Spiegel OnlineInfluencers: EU Commission plans stricter rules against hidden advertising