Art & Books
Polish youth word of the year 2026 vote opens with 12 finalists until 30 November
Voting opened on 3 November 2026 for one of 12 finalist words and phrases, with the winner due to be announced at a gala on 8 December.
AI text based on reports by naTemat.pl, Super Nowości24, Super Express and other publishers. Published . How it is made
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In brief
Public voting opened on 3 November and closes at 23:00 on 30 November 2026, with votes cast on sjp.pwn.pl/msr.
Jurors selected 12 words and phrases from entries collected between 28 September and 25 October, including aura farming, bro and brokuł.
Wydawnictwo Naukowe PWN will announce the winner at a gala on 8 December 2026, the contest's final event.
- 3 NovPublic voting opens
- 30 NovVoting closes at 23:00
- 8 DecGala announces the winner
Voting opens for the 2026 contest
Voting in the Młodzieżowe Słowo Roku 2026 contest opened on 3 November, letting internet users pick one of 12 finalist words or phrases. The ballot runs until 30 November 2026 at 23:00, and votes are cast on the contest website, sjp.pwn.pl/msr. The winner will be announced at a gala on 8 December. Entries were collected from 28 September to 25 October, and jurors checked them against the contest rules. Organisers say the finalists are the most frequently nominated entries that met those rules.
Who runs the contest
Wydawnictwo Naukowe PWN organises the contest, which has been held since 2016 and aims to popularise the Polish language among young people. The organisers say a winning word does not have to be new, slangy or the most frequently used in a given year. A separate Jury Award goes to the word that jurors judge best describes reality. Last year's title went to 'szponcić', and last year's finalists included 6 7, brainrot and tuff. PWN's president Natalia Wojciechowska framed the contest as a way to help older generations understand the language of young people.
“We know that adults sometimes cannot keep up with young people's vocabulary, and vice versa.”
The finalists and their meanings
Aura farming describes building charisma through showy, seemingly effortless gestures, and the term treats aura as a score that can be gained or lost. Bro is a casual word for a friend, shortened from the English word brother. A brokuł is a boys' haircut with short sides and curly hair on top, and the word is also a joking label for a teenager who wears it. Kukiriniarz is a mocking name for a teenage electric scooter fan, linked to the KuKirin brand. Larp, from the live action role-playing abbreviation, now means pretending to be an expert in a field one does not know. Peak, which can mean the highest quality or an absolute low, is also on the list, along with slop, a term for mass-produced online content.
Płakał is a mocking comment on someone who backs down after being humiliated. The term comes from journalist Dorota Wellman's account on the Imponderabilia podcast of an online critic who cried and apologised during a face-to-face confrontation. Unc, a word for an older man, was popularised partly by actor Timothée Chalamet, who said on his 30th birthday that he had officially become one, according to one article.
Trends and the jury
Jury member Bartek Chaciński noted a growing weariness with brainrot, a trend that also featured on last year's list. One article argues that the finalists show young people tiring of internet fads built on random words without deeper meaning. Some nominations gained attention through people known from traditional media, not only from social networks, and płakał is one example. The Jury Award is separate from the main title and goes to the word the jurors see as best describing reality.
What happens next
Voting closes at 23:00 on 30 November, and the winner will be revealed at the final gala on 8 December. Until then the twelve finalists remain open to public votes on the PWN site, and no winner has been named. The gala is the last scheduled step in the contest, and its result will settle which word carries the 2026 title.
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Sources and context
- naTemat.plWe are voting for the Youth Word of the Year 2026, bro. We translate the finalists for boomersGłosujemy na Młodzieżowe Słowo Roku 2026, bro. Przekładamy finalistów na boomerski · original in Polish
- Super Nowości24“Kukiriniarz”, “bro”, “larp”, “tuff” and others. You can now vote for the Youth Word of the Year 2026 - Super Nowości"Kukiriniarz", "bro", "larp", "tuff" i inne. Można już głosować na Młodzieżowe Słowo Roku 2026 - Super Nowości - wiadomości z Rzeszowa i Podkarpacia · original in Polish
- Super ExpressYouth Word of the Year 2026. We know the final 12 of the plebisciteMłodzieżowe Słowo Roku 2026. Znamy finałową 12 plebiscytu · original in Polish
- RzeczpospolitaYouth Word of the Year 2026. “Brokuł” versus “kukiriniarz”. Who will win?Młodzieżowe Słowo Roku 2026. "Brokuł" kontra "kukiriniarz". Kto wygra? · original in Polish
- Dorota Wellman
- Journalist whose account on the Imponderabilia podcast gave rise to the word płakał
- Timothée Chalamet
- Actor credited in one article with popularising the word unc
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