Chinese tech giant Xiaomi dominated the opening of the Mobile World Congress in Barcelona, presenting its flagship 17 series smartphones. Models developed in collaboration with the legendary brand Leica focus on breakthrough solutions in mobile photography and battery technology. In addition to phones, the Polish market has been enriched with new Pad 8 tablets, advanced smartwatches, and a smart device ecosystem, including Xiaomi Tag trackers and the Scooter 6 Ultra electric scooter.
Debut of the Xiaomi 17 flagship series
Presentation of the 17 and 17 Ultra models with advanced Leica optics and new battery technology.
Expansion of the ecosystem in Poland
Introduction of Pad 8 tablets, WearOS watches, Tag trackers, and the new electric scooter.
Aggressive pre-sale offer
Promotions allowing customers to receive a tablet or scooter for 1 zloty when purchasing a smartphone.
Competition from the Honor brand
Premiere of the foldable Magic V6 model and Honor's record-slim tablet.
The Mobile World Congress in Barcelona became the stage for the global expansion of Xiaomi's new products. The most attention was drawn to the flagship series: Xiaomi 17 and Xiaomi 17 Ultra. These devices continue the strategic partnership with Leica, offering advanced optical systems designed to compete with market leaders like the iPhone 17 Pro or Samsung Galaxy S26. The Ultra model has been equipped with an innovative lens set that, according to reviewers, redefines the concept of professional mobile photography. An additional advantage of the new devices are high-energy-density batteries, ensuring record-breaking battery life on a single charge. The cooperation between Xiaomi and Leica began in 2022 after the German brand ended its long-term partnership with Huawei. It was a strategic move that allowed Xiaomi to enter the premium segment.Simultaneously with the smartphone premiere, the manufacturer introduced the new generation of Xiaomi Pad 8 series tablets to Poland. These devices, offering high refresh rate screens and improved performance, are positioned as direct competition for iPads. Xiaomi is aggressively fighting for the Polish customer, offering attractive pre-sale bundles: when purchasing a flagship, a second device, such as a tablet or the Scooter 6 Ultra electric scooter, can be acquired for a symbolic one zloty. The catalog of new products is complemented by WearOS on board the new watch, which according to announcements is said to run on battery for up to six days. „The 17 Series represents not only the pinnacle of mobile imaging but also our ambition to integrate the entire ecosystem of human life.” — Xiaomi OfficialWhile Xiaomi focuses on smartphones, Honor presented a competitive solution in the form of the foldable Magic V6 model and the world's slimmest tablet, intensifying the rivalry in the top-tier mobile device sector. A curiosity of the fair is also the presentation of Xiaomi's electric supercar intended for virtual Gran Turismo races, highlighting the brand's technological ambitions extending beyond the consumer electronics segment. Xiaomi's new offering is set to directly impact the improvement of the company's stock market performance after a period of stagnation.
Mentioned People
- Leica — Optical brand collaborating on camera development for the Xiaomi 17 series.