Aimar Bretos and Marc Giró Strengthen Spanish Station laSexta's Team

The Spanish television station laSexta, part of the Atresmedia group, has launched a large-scale personnel offensive. The key point of this strategy is the acquisition of Aimar Bretos, one of the most influential voices in contemporary Spanish radio journalism. Bretos is best known as the host of the program Hora 25. Importantly for listeners, the journalist does not intend to give up his current radio duties and will combine his on-camera work with editorial leadership at Cadena SER. Bretos's new television project is being developed in collaboration with the production company Newtral, founded by renowned journalist Ana Pastor. The program will focus on current events and in-depth analysis of socio-political reality. The decision to entrust Bretos with a prime time slot reflects the station's ambitions to compete for the most demanding viewer. The Spanish media market has long been characterized by strong polarization and close ties between radio and television, where leading journalists often serve as the face of both media simultaneously. Bretos's transfer follows shortly after another spectacular move. Marc Giró, who recently celebrated triumphs at the Iris 2025 awards ceremony, has also decided to collaborate with laSexta. Giró, winner of four statuettes (including for best host), has left the ranks of public broadcaster RTVE. These two transfers are collectively referred to by Spanish media as the "takeover of the year," which fundamentally alters the balance of power in the evening broadcast slot. „laSexta continues its growth by incorporating the best talents and voices with the greatest projection in the sector into its team.” — Atresmedia Statement Analysts emphasize that these moves are a response to declining viewership of traditional news channels and an attempt to attract a younger, more dynamic audience that values the authority and charisma of hosts like Bretos or Giró. 4 — Iris awards won by Marc Giró before the transfer